Webcast Recording: Beyond Stage-Gate - A modified approach to the development of products in an environment of high uncertainty

Jose A. Briones

Topics: Metrics
Tags: Innovation, PDMA, Voice of the Customer, New Product Development, NPD, Product Development, Metrics, VOC, Stage-Gate, Webcast

Product innovation has been described as the way out of today’s difficult business environment.  However, the rate of success of development projects, in particular white space or disruptive innovation projects remains too low.

We believe that a reason for the low success rate is the erroneous application of methods designed for incremental innovation like Stage-Gate to projects with high levels of uncertainty. 

In this presentation we will discuss the different types of development projects based on degree of uncertainty, and the creation of different project tracks.  Projects are managed using different tool sets based on the best fit between information available and decision making needs.

This approach preserves the metrics needed for measurement of project progress, but also provides the flexibility needed for high uncertainty projects to be successful.

Concepts to be discussed include: the Spiral Stage-Gate, Discovery Driven Planning, Business Model Innovation, different types of VOC surveys and value in use analysis and financial analysis tools.

Duration: 1 Hour

About the Presenter:

Jose A. Briones is the General Manager of CSI Incorporated, a manufacturer of rubber and industrial fabric components.  Dr. Briones also holds managerial and board positions in the following companies: SpyroTek LLC, a diversified supplier of specialty materials and BPM Software, Smarty-Ears LLC, a developer of iPhone Applications for Speech Therapy, and Melenaus Corp., a supplier of hypoallergenic Natural Latex.

Dr. Briones has a Ph.D. in Chemical Engineering from Clemson University and is a graduate from the Business Administration Program from Wharton Business School.  Dr. Briones has been the project leader in the launch and commercialization of over 35 new products and is named as inventor in 5 different patents.

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Price: $50.00
Webcast Recording: Beyond Stage-Gate - A modified approach to the development of products in an environment of high uncertainty

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Webcast:
Email: deb@pdma.org
Host: PDMA
Date and time: Thu, 09/23/2010 - 2:00pm EST