Reflections from the 2010 PDMA Global Conference

Mark Mondry

Topics: Co-Development & Alliances, Customer and Market Research, Metrics, New Product Process & Execution, People, Teams and Culture, Portfolio Management, Strategy, Technology
Tags: Innovation, PDMA, New Product Development, NPD, Product Development, Conference, Annual Conference, Global Conference, Web Resources, Design, Technology Showcase

PDMA’s 34th Annual Global Conference on Product Innovation Management—and a series of smaller meeting events around it—took
place in Orlando, Florida, from October 16 through 20. In this account of the events, the author provides a personal view of the speakers, content, and awards presentations—as well as descriptions of some of the unique aspects of the conference such as the “Attack Poverty” project and the use of “Spotme™” devices.

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Reflections from the 2010 PDMA Global Conference

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Publication:
Type: Print article
Page Numbers: 22-27
Publication: March, 2011, Visions Articles
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