Protecting and Managing your Intellectual Property

It’s not just for legal teams anymore
A company’s intellectual property (IP) portfolio is often one of its most valuable and strategic assets. Even though IP creation and reuse is an integral component of an effective innovation process, IP management and oversight typically is relegated to corporate legal groups. These groups tend to focus on protecting what the company owns and enforcing existing licenses. Protection and enforcement are important, but they are only a small piece of effective IP management. Extracting value requires a business‐driven strategy.