Product Design

The Ultimate Soft Requirement

A funny thing happened in product development circles after the iPhone’s launch. Oh, it had been simmering along for a while in some circles, but when the Phone From Cupertino hit the shelves my com...

9 Essential Characteristics of an Innovation Candidate

As the idea of innovation grows within corporate culture, both as a true practice and just as often as a term to be sprinkled about like so much PowerPoint seasoning, many companies are getting seriou...

Disrupting Ourselves with Open Innovation

Yesterday at the PDMA Conference on Social Product Development and Co-Creation, we heard from David Ritter, CEO of InnoCentive.  David talked about using challenge-driven product development in a...

Who’s Your Crowd? The Use of Virtual Private Expert Networks

This week I’m attending the PDMA Conference on Social Product Development and Co-Creation. ...

The Need for Portfolio Management in the Co-Creation Process

I think Michael Norton, Jack Nickell, and Zach Smith said it best when they collectively claimed that co-creation is "opesociacollaberaticreatinnovatcrowdsourccommunitengagementifaction". ...

Why is Listening to the Voice of Your Customer Harder than You Think?

It seems like nothing stirs a good debate in product development and innovation circles better than what role customers should play in figuring out what to ship. ...

The increasing role of community in Product Development

In my ongoing research about customer-integrated product development practices, I am increasingly seeing the role of community in shaping better products. Startups that start with a community oriented...

Good Ideas Aren't Enough

2010 OCI Award Winner @Kennametal_Inc featured in @IndustryWeek. Thanks @JillJusko for the mention.  Read the intro below and to read the full article, click here.  Let us know what you thin...

Sustainable product design

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Ill-structured nature of product design

When a company starts getting past the startup stage, what happens to customer identification? As the number of customers increase, it becomes challenging to base the product on exactly what the custo...
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