Metrics

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The Principles of Lean Innovation

Submitted by Geovanny Romero on Sat, 01/21/2012 - 11:20pm
James P. ...
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Categories: Global Product Development, Metrics, NPD - General, Process Innovation, Strategy, Sustainable Innovation
 Tags: Innovation, New Product Development, Industry, Lean Innovation

Stop! in the name of Innovation

Submitted by Chris Dolan on Fri, 03/11/2011 - 10:17am
A client recently impressed me with their willingness to use a powerful word that is rarely allowed to enter into the pursuit of innovation: the word "STOP."  So often, innovation efforts are...
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Categories: Metrics
 Tags: Resource Allocation, Stop Innovation

Ill-structured nature of product design

Submitted by Saranyan Vigraham on Wed, 11/10/2010 - 7:40am
When a company starts getting past the startup stage, what happens to customer identification? As the number of customers increase, it becomes challenging to base the product on exactly what the custo...
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Categories: Metrics, People, Teams and Culture, Product Design
 Tags: sustainable, culture

Let’s Create an Innovation Index

Submitted by Mark Adkins on Fri, 07/23/2010 - 1:45pm
The idea of launching an “Innovation Index” has been discussed many times within PDMA—including discussions at a formal workshop held by the Board of Directors several years ago. PDMA has led ...
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Categories: Metrics, NPD - General, Process Innovation
 Tags: Innovation, PDMA, product development, Innovation Index, Visions article

A Structured Methodology for Choosing Attributes and Levels in Conjoint Analysis

Submitted by SteveGaskin on Mon, 04/12/2010 - 5:57am
How do you strike a balance between capturing conjoint analysis attributes most relevant to and important in the product choices of customers, and those attributes important to R&D, engineering, a...
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Categories: Customer and Market Research, Metrics, Product Design
 Tags: Conjoint Analysis, New Product Development, PDMA, Product Design, Product Requirements, Webcast

Detrimental Connotations in New Product Development - Best Practice

Submitted by Mark Hart on Fri, 10/30/2009 - 12:54pm
Implementing a context-appropriate best practice may not produce the desired new product development (NPD) results. ...
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Categories: Launch, Metrics, NPD - General, Product Failures, Strategy
 Tags: benchmarking, best practice, caveat of context, Cognitive-Edge, Dave Snowden, Detrimental Connotations, New Product Development, NPD

Detrimental Connotations in New Product Development - Launch

Submitted by Mark Hart on Wed, 10/28/2009 - 7:26am
A team invests in plans, activities, and events associated with product launch in the hope of validating their new product development decisions. ...
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Categories: Launch, Marketing, Metrics, NPD - General, People, Teams and Culture, Strategy
 Tags: Detrimental Connotations, Launch, New Product Development, NPD, PDMA, Social Networking

What is a Robust Product?

Submitted by Montie Roland on Wed, 04/09/2008 - 11:41am
Today’s client generally wants a product that is economical to manufacture, elegant, and robust. Robust products have an advantage in the market place. This is especially true in this age of the e...
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Categories: Consumer Products, Inventors / Invention, Marketing, Metrics, NPD - General, Product Design, Product Failures

Organizational Deja Vu?

Submitted by Donavan Hardenbrook on Mon, 03/03/2008 - 1:17pm
The first PDMA/IIR Corporate Portfolio Management Conference in Clearwater, Florida in February had speakers from the financial services, medical device, computer, and consumer industries sharing thei...
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Categories: Metrics, NPD - General, People, Teams and Culture, Portfolio Management
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