Consumer Products

How Will You Create a Social Innovation Culture?

Submitted by Amy Kenly on Mon, 06/27/2011 - 10:18am
Like any new business initiative, incorporating social product innovation strategy and technology into existing innovation and product development processes is likely to encounter resistance and lack ...
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Categories: Co-Development & Alliances, Consumer Products, Creativity, Global Product Development, NPD - General, Open Innovation, People, Teams and Culture, Process Innovation, Social Media, Strategy, Sustainable Innovation, Technology
Tags: New Product Development, Social Media, co-creation, social product development

Product Innovation: A Moment of Genius or A Collision of Hunches?

Submitted by Jeanne Bradford on Mon, 02/14/2011 - 3:43pm
In Steven Johnson’s recently published book, Where Good Ideas Come From, he offers a keen historical insight that the most significant driver of technological innovation and creativity came from inc...
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Categories: Consumer Products, Global Product Development, High Tech / Software Development, Open Innovation, Process Innovation, Social Media
 Tags: social product development, TCGen, Inc., Strategy, Netflix, IBM

Sustainable product design

Submitted by Saranyan Vigraham on Thu, 11/11/2010 - 8:37am
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Categories: Consumer Products, Global Product Development, People, Teams and Culture, Product Design, Product Failures, Sustainable Innovation
 Tags: Product Design, sustainable

Technology Showcase Participant of the Week: Readeo

Submitted by PDMA on Wed, 09/08/2010 - 9:58am
At PDMA’s Global Conference on Product Innovation Management this October 16-20th in Orlando, FL, we’ve continued the tradition from last year and included our “Technology Showcase.” ...
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Categories: Consumer Products, Contest, Events, Inventors / Invention, Product Design, Technology
Tags: Annual PDMA Conference, Technology, Technology Showcase, Readeo

Designing Products Consumers Will Buy

Submitted by Mike Drummond on Thu, 07/22/2010 - 1:33pm
In the vast catalog of horribly designed products, one modern electronic consumer good stands out for its clunky ergonomics, poor performance and exorbitant pricing: The Newton, a personal digital ass...
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Categories: Consumer Products, NPD - General, Product Design
 Tags: iPad, New Product Development, PDMA, Product Design, Apple, AT&T, Newton

Escaping the Internet Commodity Trap

Submitted by PDMA on Mon, 03/15/2010 - 7:49am
The Internet is like a black hole that relentlessly sucks in, digitizes and democratizes content of every kind. While that may be generally good news for consumers (hey, look at all the great stuff we...
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Categories: Consumer Products, NPD - General, Open Innovation, Process Innovation
 Tags: Amazon, Commoditization, Innovation, Internet, iPad

What is a Robust Product?

Submitted by Montie Roland on Wed, 04/09/2008 - 11:41am
Today’s client generally wants a product that is economical to manufacture, elegant, and robust. Robust products have an advantage in the market place. This is especially true in this age of the e...
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Categories: Consumer Products, Inventors / Invention, Marketing, Metrics, NPD - General, Product Design, Product Failures

International Marketers, Don’t Forget the Low End of the Market

Submitted by Chris Hawkes on Sun, 03/16/2008 - 3:18pm
<!--StartFragment--> In product development we are typically working to provide more value, to add more features and functions to simplify the user experience and provide additional product value. ...
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Categories: Consumer Products, Customer and Market Research, Global Product Development, NPD - General, People, Teams and Culture, Product Design

Mum’s the Word: Non-Disclosure Agreements Are Crucial to Protecting Ideas

Submitted by Montie Roland on Mon, 02/25/2008 - 5:43am
If you are an entrepreneur and you have the eureka moment when you experience the flash of brilliance that leads to your new product idea, what do you do? Well, most people want to ask someone else’...
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Categories: Consumer Products, Creativity, Inventors / Invention, NPD - General, Product Design, Product Failures
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