To get products to market faster or to meet aggressive product development schedules, many companies shorten the product planning process by jumping straight into the development of future products or enhancements. However, companies should not build products simply because they have the capability to do so. They must begin by discovering and understanding the user problems that they are trying to solve.
Visions, the flagship quarterly magazine of the Product Development & Management Association (PDMA), keeps PDMA members informed on news and trends in the new product development (NPD) world...
Selecting the right innovations to implement in the right products at the right time is a major challenge for many companies developing new products. At Intel, this process has been referred to as crossing the “Valley of Death”. In this webcast, Intel executives Russ Martinelli and Chris Galluzzo expand on their July 2010 Visions article and share information on Intel’s innovation transfer and technology selection process that they call a “Wisdom of Crowds” approach. They describe the problem that this technique addresses, how it relates to recent best-practice study findings, and current successes resulting from its implementation.
Booz & Company Innovation Report 2010• Secrets of the most successful innovators• Identifying the most critical capabilities• Lack of focus linked to inferior performanceOne portion of the 2...
Identifying unchartered market space means going beyond simply listening to customers. This webcast drills down into the process often known as the "front-end of innovation" to identify key steps to gathering and interpreting customer data. This is not an idle exercise. In addition to identifying potential opportunity, the process gives you concrete evidence on which to base R&D investment.
PDMA’s 34th Annual Global Conference on Product Innovation Management—and a series of smaller meeting events around it—tookplace in Orlando, Florida, from October 16 through 20. In this account ...
New Zealand’s impact on the world stage, economy, and its own region goes far beyond the country’s size. In this article, Allan Anderson,president of the PDMA affiliate, explains some of the reaso...
Visions Magazine "Insights into Innovation" March 2011 IssueVisions is PDMA’s quarterly print/digital magazine that provides practical information and case histories in new product develo...
In 2010, Kennametal received PDMA’s Outstanding Corporate Innovator (OCI) award—the first company to win the OCI award by itself (without a co-winning company) in 10 years. In this article, the au...
The Inspiration Radar column is intended to illuminate elements ofinspirational thinking found within the dense fog of innovation—elementsoften obscure or disguised. This column can only touch on th...
ShareThis
